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The Zonka Feedback Blog

Feedback Management, Feedback Trends, Feedback Technology, Data & Analysis, amazing Survey Tips & New Features at Zonka

Making your Surveys and Feedback Forms more relevant

How do you ensure more participation from your survey takers? Creating surveys is just the first step. Surveys serve a dual purpose – they help you know more about your customers while it makes your existing and potential customers understand that you care. However, throw in questions that are lengthy and you could do without and you get disgruntled survey takers who may even want to do nothing with your brand. It’s important to be relevant and useful – your survey shouldn’t be too long, and it should address all effective areas of concern. It has to make the survey takers feel that the survey takes into questions their concerns and isn’t there solely from the business perspective to increase business profits. So, how do you do ensure and implement the best survey practices? Making the Right Customer Surveys: The Skills You Need The aim is to make your consumer surveys be more relevant both from a customer’s point of view and the business point of view. Surveys are a critical part that can help in developing a brand image and customer loyalty, and help build relationships to establish a successful enterprise. Here are some survey tips that will help you build a great survey. How relevant is it? Remember, surveys offer an understanding about the performance of the offered services. Are the services valuable to the customer? Services like banking solutions, technical services, marketing require a deep understanding of the market so as to ensure continuity of services and to be on par with the competitors.…read more
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