Master Qualitative Survey Analysis with ChatGPT

Manual feedback analysis is slow and error-prone. This playbook gives you a proven framework to transform raw, open-ended survey responses into clear, actionable insights fast. With step-by-step prompting techniques, you'll be able to leverage ChatGPT to uncover patterns, themes, sentiment, and root causes—accurately, consistently, and in real time.

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Accelerate Insight-to-Action Cycles

Shorten the feedback loop and turn survey responses into fast and impactful decisions.

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Improve NPS, CSAT, CES & Retention

Spot root causes fast and act confidently to lift key customer experience metrics.

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Build Scalable Repeatable Workflows

Deploy a proven, step-by-step system reusable across surveys, teams, and channels.

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Align Teams on High-Impact Insights

Give CX, Product & Ops a trusted, centralized insight source to drive unified action.


			

What’s Inside the Playbook?

Practical frameworks. Copy-ready prompts. Real use cases for survey analysis at scale.

Step-by-Step Process Breakdown

Learn how to go from raw survey responses to structured, theme-based insights in five clear steps—from setting objectives to identifying root causes and actions. No fluff, just execution.

Step-by-Step Breakdown of the Analysis Process

Expert-Engineered ChatGPT Prompts

Get access to done-for-you prompts tailored for theme extraction, sentiment analysis, pain point detection, and team-specific recommendation—designed to work instantly with GPT-o3.

Expert-Engineered Prompts for ChatGPT

Real-Life Examples and Outputs

See how structured ChatGPT outputs should actually look with sample tables covering themes, subthemes, sentiment rationale, and priority actions. Built for decision-making, not just reading.

Real-Life Examples and Output Samples

Scaling with AI Feedback Intelligence

Learn when to scale beyond manual prompting and how Zonka Feedback’s AI Feedback Intelligence platform transforms these techniques into automated, always-on analysis.

From Prompting to Scalable AI Feedback Intelligence
Step-by-Step Breakdown of the Analysis Process
Expert-Engineered Prompts for ChatGPT
Real-Life Examples and Output Samples
From Prompting to Scalable AI Feedback Intelligence

Over the last few months, we have been rethinking what feedback should do for CX leaders like you. Not just more data but real-time intelligence that drives action and fuels growth. Our AI uncovers what matters — themes, trends, actionables, and unknowns — so you and your teams can move faster, act smarter, and put Customer Experience at the center of your business. We would love to work with you to keep making it better and help build truly customer-centric businesses with the power of feedback.

Rajiv Mehta

Rajiv Mehta CEO & Founder

Our Customers

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Zonka Feedback’s on premise platform is excellent for digital customer feedback.
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Sandeep Dua
Select CITYWALK Mall
Through this app we were able to track our patient experience on real time. This helps us to ensure that all our patients leave our hospital with a positive experience.
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Kanagaraj S.
Sankara Eye Hospital
Implementing Zonka has been a game-changer for our organization. It has provided us with valuable insights into our customer's experience, allowing us to identify areas for improvement and implement changes that have positively impacted customer satisfaction and loyalty.
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Nachiket Bandekar, IT Director
Damas Jewellery
The best part is we moved from paper feedback system to Zonka app which is completely digital & it has every day alert notification which is great. It has really really helped us a lot to improve our feedback collection and analysis system.
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Vinit R
Healthcity Cayman Islands
What I love — the integrations are almost endless! Helping the system to tie in seamlessly with our current toolset.
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Rafael H.
Founder & CEO at Reteamly
Zonka Feedback was exactly what we were looking for. We were really happy to discover Zonka as it offered not only full functionality as needed but also great flexibility and reporting.
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Chris Salans
Owner, Mosaic Bali
Zonka is very easy to use, and the customization and reporting options are endless. It's very easy to create a professional-looking survey in minutes. It’s been a huge help in gathering client satisfaction data.
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Louis I.
Griswold Home Care
The ease of Use and clear user controls love the NPS Powerful asset and the Support is amazing at Zonka Feedback.
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Larry W.
Digital Marketing - Higher Education & Diversity
What I love— the integrations are almost endless! Helping the system to tie in seamlessly with our current toolset.
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Shefali V.
Director of Operations at AMAZON WOOD PVT LTD