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Measure & Improve Customer Loyalty with our NPS Software

Use Zonka Feedback as your NPS Tool to measure Net Promoter Score. Create and share NPS surveys at all touchpoints, analyze customer loyalty and progressively create brand advocates. 

Net Promoter Score Software

27 Best NPS Tools & Software to Measure Customer Loyalty

Imagine a world where gauging customer satisfaction wasn't a clunky, time-consuming process. You have real-time insights into your customers' experiences across hundreds of locations and you can identify areas for improvement and drive loyalty like never before. Exciting, right? 

Well, this isn't a fantasy – it's the reality for a leading brand boasting a staggering Net Promoter Score exceeding 85. That's a gold standard in customer satisfaction, translating to a loyal customer base and a thriving business.

Their secret weapon? A user-friendly, efficient NPS software that empowered them to gather valuable customer feedback at scale and increase their NPS score.

NPS survey tool not only measures customer loyalty but also helps you reduce churn by addressing dissatisfaction and boost retention by strengthening customer relationships. Having the right NPS software implemented for your organization can be a game changer in turning detractors and passives into promoters.

In this blog, we will dive deep into the power of the best NPS survey tools, their key features, pros and cons, and pricing so that you can choose your NPS tool based on your needs and unlock the path to exceptional customer loyalty for your enterprise.

TL;DR

  • NPS software measures and manages customer loyalty by helping businesses understand their customers' likelihood to recommend their products or services. 

  • We have covered some popular NPS software tools including Zonka Feedback, Nicereply, AskNicely, Delighted, SurveyMonkey, SurveySparrow, and Refiner.io among others. 

  • Based on their key features, pros and cons, and pricing, we have created this list of best NPS software tools to help you choose the right one for your business. 

  • Zonka Feedback is a powerful NPS survey software that helps you engage with customers, measure their loyalty, likelihood to recommend, and identify ways to prevent churn. To see how Zonka Feedback can be your top choice as the best NPS tool, sign up for a free 14-day trial or book a demo!

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Top 10 NPS Software Tools at a Glance

NPS Software  Best For G2 Rating Free Plan
Zonka Feedback Building data-driven NPS growth strategy powered by AI and closing the feedback loop 4.7 ✔️
Medallia  Holistic customer experience management  4.5
Nicereply Integrating NPS with existing workflows (email, support tickets)  4.5
Survicate  Creating NPS surveys across various touchpoints 4.6 ✔️
CustomerGauge Getting complete view of customer health (combines NPS, revenue data, account insights) 4.7
AskNicely  Improving NPS scores with AI & targeted follow-ups  4.7
Delighted Handling high-volume NPS surveys and actionable CXM    4.7 ✔️
Retently  Getting real-time insights on CX metrics  4.6
SurveySparrow  Multichannel NPS with automation   4.4
Refiner  Microsurveys with advanced targeting 4.5 

What is an NPS Software?

NPS software, or Net Promoter Score software, is a specialized tool designed to measure and manage customer loyalty. It helps businesses understand their customers' likelihood to recommend their products or services.

Without trust, there can be no loyalty, and without loyalty, there can be no true growth

The above statement given by Fred Reichheld still stands true today. Studies indicate that Net Promoter Score accounts for approximately 20% to 60% of the variation in organic growth rates across most industries as it provides insights into customer satisfaction and identifies areas for improvement. It goes beyond just data, by helping you turn lukewarm feedback into actionable steps and cultivate promoters by: `

  • Targeting Detractors: NPS software can pinpoint unhappy customers (detractors) and their specific concerns, for example, a cluttered UI or lack of certain features. This allows you to proactively reach out, address pain points through software updates or launch of better features, which can help measure customer satisfaction and convert detractors into promoters.

  • Understanding Passives: NPS identifies passive customers (neutral scores) by understanding why they aren't promoters, for example, passives may rate their stay as average due to factors like room cleanliness or slow room service. By collecting and analyzing this feedback, the hotel can make targeted improvements, such as enhancing cleaning protocols or speeding up service, thereby transforming these passive guests into loyal promoters.

Top NPS Tools To Measure Customer Loyalty

Let us look at the best NPS Software that you must utilize to measure customer loyalty and transform insights into actionable strategies for business growth.

1. Zonka Feedback: AI-Powered NPS Growth Solution

Zonka Feedback is your one-stop solution for building data-driven NPS growth campaigns. Whether you want to capture customer feedback at every touchpoint, quickly identify at-risk customers, or turn detractors and passives into brand advocates, this AI-powered NPS survey software is flexible enough to adapt to your unique customer journey and turn feedback into action to close the feedback loop.

Implementing Zonka Feedback has provided us with valuable insights into our customer's experience, allowing us to identify areas for improvement and implement changes that have positively impacted customer satisfaction and loyalty.

By catering to companies like SAP, Apple, Damas, Radisson Blu, Larsen & Toubro, and PayPal, Zonka Feedback has proved to be the most effective and reliable choice for launching NPS campaigns, increasing NPS scores, attracting new customers, and enhancing customer lifetime value.

The multichannel NPS distribution allows you to reach customers via email, SMS, in-app, website, or even deploy them via kiosks and tablets. You can automatically schedule transactional NPS surveys to trigger after an event or transactional NPS after a specific period.

The automated workflows based on NPS scores allow you to set up targeted follow-up emails or surveys for Promoters, Passives, and Detractors, ensuring you capitalize on positive experiences and address concerns promptly. You can seamlessly collaborate within your team, assign tasks, and add internal notes to ensure all voices are heard.

Its AI-powered sentiment analysis cuts through unstructured data from open-ended question of NPS responses identifying emotions, intent, and urgency helping in identifying unhappy customers at the risk of churning and their reasons. You can also perform AI tagging and leverage AI-driven conversational comment box to get detailed and actionable insights.

All this along with visual representation of common themes and sentiments in customer feedback through word cloud offers contextual intelligence and enables you to comprehensively understand customer sentiments to take proactive measures to enhance customer satisfaction and loyalty.

With this NPS software, you can maintain a direct line of communication with your customers and get an understanding of whether they have concerns so that you can turn detractors into promoters or if they are happy, then get positive word of mouth or reviews to drive organic growth. The segment-specific feedback allows you to create tailored action plans to tackle the unique challenges and opportunities of each group.

NPS Tool Zonka Feedback

Key Features

  • Create NPS surveys using pre-designed NPS survey templates and questions based on whether you are measuring relationship NPS or transactions NPS

  • Demonstrate the ROI of your customer experience efforts by utilizing AI-powered sentiment analysis to get insights from unstructured follow-up data

  • Personalize customer journey by using logic-based questions in your NPS surveys that adapt based on customer interactions

  • Schedule rNPS surveys and tNPS surveys to be sent automatically at a specific event or periodically

  • Get advanced data privacy with industry-leading security features and compliance with industry standards like GDPR and HIPAA

  • Integrate with other tools to send NPS surveys post-events like ticket closure or purchase

  • Set up automation to display NPS surveys on your website or app when an event occurs

  • Trigger actions using workflows for all responses, or conditional actions based on NPS scores

  • Identify and delight promoters with automated thank you emails, personalized review requests, and public shout-outs

  • Get insightful NPS reports like meter and trends reports to analyze performance 

  • Loop in your team and send instant alerts to assigned teams about detractors

  • Use custom variables and attributes to pass data to NPS surveys and pre-fill fields

  • Prevent over-surveying with throttling

  • Personalize and white-label your surveys with your company's brand 

Zonka Feedback Pros
  • CX automation to reduce operational costs and error

  • AI text analysis to identify customer behavior and boost CLTV

  • In-depth NPS reports with visualization to identify loyalty trends and predict revenue

  • Close customer feedback loop by collaborating cross-functionally to take action on detractors, passives, and promoters

  • Multichannel NPS for customer engagement across touchpoints

Zonka Feedback Cons
While it offers powerful NPS trends reports, the lack of a benchmarking feature makes it difficult to compare your NPS against industry standards or competitors
Zonka Feedback Pricing
  • Starts at $49/month
  • Free trial for 14 days available 
  • Free plan available 

2. Medallia: Unified CXM for Boosting Loyalty

From handling high-volume NPS surveys to analyzing and monitoring NPS data, with Medallia, you can analyze structured and unstructured data to reveal key drivers of customer satisfaction and dissatisfaction - all thanks to its AI-powered insights. With features like predictive analysis and real-time reporting, you can easily create and manage customer profiles to gain a comprehensive understanding of their needs. It uses machine and human learning to automatically analyze survey responses and helps collaborate with team members to take action and resolve issues.NPS Software Medallia

Key Features

  • Consolidate all customer feedback channels (surveys, social media, reviews etc.) for a holistic view of the customer journey

  • Apply advanced technologies like AI and ML to predict customer behavior

  • Quickly capture and analyze user feedback with predictive analytics

  • Create rich experience profiles for a complete view of each customer

  • Easily segregate NPS scores based on respondent categories for targeted analysis

  • Monitor key NPS metrics and customer sentiment in real-time for immediate response opportunities

  • Distribute insights and ownership of customer feedback across relevant teams for coordinated action

Medallia Pros
  • Handles high-volume NPS surveys effectively

  • Driver analysis for prioritizing improvement efforts based on impact

  • Advanced AI and ML for predictive analytics

  • Comprehensive customer profiling

  • Proven track record of boosting NPS and customer loyalty for large enterprises
Medallia Cons
  • Requires learning curve to fully utilize advanced features

  • Integration with existing systems requires significant effort

  • No transparent pricing listed on the website

Medallia Pricing
  • Connect with their team for pricing information

  • Free version is not available

Medallia is often praised for its comprehensive approach to customer experience management, however, the complexity of the platform can be a concern. So we have also covered some Medallia alternatives that you can try.

3. Nicereply: Seamless Workflows & Customer Focus

Nicereply, officially licensed as a vendor for NPS score by Bain and Company is a dedicated NPS software that helps you seamlessly integrate NPS surveys into existing email workflows and trigger surveys automatically after support interactions. It enables complaint monitoring, customer engagement tracking, automated workflows and push notifications to efficiently manage negative feedback.

You can utilize the information obtained from its NPS surveys to build detailed customer profiles and take specific actions to improve customer satisfaction, enhance service quality, and drive customer loyalty.

NPS Software Nicereply

Key Features

  • Embed NPS surveys seamlessly in email signatures, post-resolution workflows, and other touchpoints using email, web links, and in-app widgets

  • Uncover why customers are promoters or detractors with open-ended questions and comment analysis

  • Track NPS performance across different teams and identify areas for improvement

  • Set up automated follow-up actions based on survey responses

  • Utilize eNPS to measure employee loyalty and identify trends impacting customer satisfaction

  • View all NPS data, trends, and customer feedback in one place with a centralized dashboard

  • Identify at-risk customers and prioritize outreach efforts with predictive analysis

Nicereply Pros
  • Effortless survey integration within existing workflows

  • Supports automated workflows to streamline feedback management 

  • Proactive outreach based on predictive analytics

Nicereply Cons
  • Potential issues with NPS score attribution

  • Limited standalone functionality, relies heavily on integrations

  • Lacks a platform to send email surveys directly from the tool

Nicereply Pricing
  • Paid plans start from $59/month

  • Free trial for 14 days available

  • No free plan

If you think that Nicereply offers limited functionality with basic reporting and analytics, here are some Nicereply alternatives that you can explore.

4. Survicate: User-Friendly NPS Survey Software

Survicate is another best NPS survey tool with a user-friendly interface that helps you launch NPS surveys across key customer journey touchpoints (email, website, in-app, mobile) to gather actionable insights, build trust and credibility, and optimize marketing and sales. You can utilize its NPS campaign to categorize your customers based on satisfaction levels and develop targeted campaigns for specific groups to close the feedback loop.NPS Tool Survicate

Key Features

  • Count responses from both full and partial surveys for precise NPS calculation

  • Targets meaningful customer segments to ensure unbiased results

  • Adjust the survey look to match your brand, encouraging higher response rates

  • Embed the first NPS question in email previews for higher completion rates

  • Collect more responses by timing surveys perfectly with advanced targeting

  • Optimize the survey experience with follow-up questions and survey logic.

  • Set up workflows to receive continuous NPS feedback automatically.

  • Invite team members to the shared account, restrict access to workspaces, and organize projects in separate folders.

Survicate Pros
  • Accurate NPS calculation by including partial responses
  • Advanced targeting for unbiased and meaningful results
  • Customizable surveys to match your brand
Survicate Cons
  • Occasional slowdowns in the backend performance

  • Delays in publishing NPS surveys and getting them reflected

Survicate Pricing
  • Starts at $99/month

  • Free plan available

5. CustomerGauge: AXTM with Monetized NPS

CustomerGauge goes beyond traditional NPS by offering a comprehensive Account Experience Management (AXTM) platform. This innovative approach integrates NPS with revenue data and account-level insights for a unified view of customer health and loyalty. Further, you can utilize its predictive churn risk identification to proactively implement retention strategies and close the feedback loop with automated workflows and integrations.

NPS Survey Tools CustomerGauge

Key Features

  • Gain a 360-degree view of customer health by combining NPS with revenue and account data

  • Proactively identify accounts at risk of churn based on NPS data and other customer insights

  • Track the financial impact of your NPS program and identify areas for improvement with ROI calculations

  • Manage NPS responses, assign tasks, and track progress within the tool for streamlined workflows

  • Gain deep insights into customer sentiment and behavior with advanced analytics and reporting

  • Set up automated workflows to trigger actions based on customer feedback

  • Reach customers on their preferred channels, including email, SMS, and web

CustomerGauge Pros
  • Industry-leading Account Experience Management platform for viewing customer health

  • Monetized NPS feature to track the ROI of your NPS program

  • Advanced segmentation and targeting for laser-focused communication

  • Closed-loop feedback management with integrations

CustomerGauge Cons 
  • Advanced features may require additional training

  • Lacks extensive customization options for NPS surveys

  • Basic reporting and analytics

CustomerGauge Pricing 
  • Contact their sales team to get pricing information

  • No free plan or trial available 

6. AskNicely: AI-Powered NPS Improvement & Follow-Ups

With AskNicely's industry-leading NPS expertise, you can easily create and send out engaging NPS surveys to achieve the best NPS scores in your industry. You can automatically distribute the NPS data and insights seamlessly across departments like customer success, marketing, and product to drive data-driven decisions. Its direct customer replies within the platform feature provide agent performance feedback.

Besides creating surveys, AskNicely offers leaderboards to analyze the best NPS scores, determine the loopholes, and, identify necessary actions to enhance customer experience.

NPS software AskNicely

Key Features

  • Automate survey triggers, follow-up emails, and task assignments to close the feedback loop efficiently

  • Streamline feedback processes with customizable workflows, ensuring prompt action on feedback

  • AI features to analyze sentiments behind unstructured data

  • Evaluate and improve agent performance by monitoring customer feedback related to their interactions

  • Conduct surveys via email, SMS, and on website, ensuring maximum reach and convenience

  • Gain instant insights into your NPS performance across different customer segments and departments with real-time dashboards and reporting

  • Supports NPS questions with follow-up actions for deeper insights into customer satisfaction 

AskNicely Pros
  • Proven track record of boosting NPS scores for large enterprises

  • Analyzes NPS responses with AI to uncover reasons behind scores

  • Triggers targeted follow-up emails and tasks based on NPS scores

  • Integrates with internal communication tools for employee NPS feedback

AskNicely Cons
  • Requires time to set up and customize workflows effectively

  • May not be ideal for very large enterprises with complex CX needs 

AskNicely Pricing
  • Contact their sales team to get pricing information

  • No free plan 

AskNicely is popular for measuring NPS and motivating the frontline team. However, if you are looking for scalable software, you can check out AskNicely alternatives.

7. Delighted: Comprehensive NPS Survey Platform

If you are looking for an NPS survey software that offers a full circle of solutions—from NPS feedback collection to management and taking action to close the feedback loop — Delighted is your comprehensive answer. You can uncover deeper customer insights through its AI-powered sentiment analysis with real-time feedback display.

With customizable options and automation features, it provides a seamless experience for both survey creators and respondents. Its user-friendly platform streamlines NPS survey creation automates workflows, and provides rich data visualizations to help you understand your customers and drive loyalty.NPS Tools Delighted

Key Features

  • Schedule NPS surveys, trigger follow-up emails, and assign tasks based on responses, all on autopilot.

  • Utilize AI-powered sentiment analysis for automated pattern recognition

  • Gain instant insights with intuitive dashboards that visualize NPS trends and customer sentiment

  • Analyze NPS data across customer segments to identify areas for improvement and personalize your outreach

  • Mobile-optimized surveys for ease of use and higher response rates

  • Integrations with popular business tools (CRM, Slack etc.)

  • Set up email alerts for responses, streamlining the feedback collection process

  • Visualize survey results with graphs for easy interpretation and feedback analysis

  • Reach customers through Email, Web, Link, Kiosk, and iOS SDK, with in-app feedback capabilities 

Delighted Pros 
  • Provides insightful reports, trends, and AI text analytics for in-depth analysis

  • Streamlined workflows with seamless integrations and feedback loop management

  • Improved customer relationships through personalized communication and timely follow-up.

  • Data-driven decision-making with insightful reporting and benchmarking

Delighted Cons
  • Limited integrations

  • Lacks workflow and CX automation features

  • Does not support SMS surveys or offer an Android SDK 

Delighted Pricing
  • Pricing starts from $134/month

  • Free plan available 

While Delighted is a comprehensive NPS software, its integration with other tools can be a challenge. You can check out Delighted alternatives and competitors to find a more suitable tool.

8. Retently: Real-Time Insights on CX Metrics

Here's another NPS survey tool that creates a seamless customer experience by unifying the powers of NPS with other key CX metrics like CSAT and CES. Retently is an effective business tool that enables you to conduct and send NPS surveys via email. Its robust features, including audience segmentation, real-time feedback, and automatic scheduling, make it an ideal choice for improving customer satisfaction and loyalty.Retently

Key Features

  • Design engaging NPS surveys with various question types, branching logic, and personalization

  • Track NPS scores, sentiment analysis, and industry benchmarks in real-time

  • Provides options to set and receive notifications on Email and Slack channels.

  • Tailor survey templates to match your brand’s look and feel

  • Segment your audience to target specific customer groups for more precise feedback

  • Schedule surveys to be sent at optimal times for higher response rates

  • Create custom workflows to automate survey distribution and follow-up processes 

Retently Pros
  • Extensive survey customization options

  • Automated scheduling of NPS surveys for feedback collection and follow up

  • Audience segmentation for relevant feedback 

  • Actionable insights with real-time data, segmentation, and industry benchmarking

Retently Cons
  •  Requires learning curve to fully understand and utilize features
  • Limited offline capabilities
Retently Pricing
  • Starts at $50/month

  • Free trial for 7 days available

  • Free plan is not available  

9. SurveySparrow: Multichannel NPS with Automation 

SurveySparrow is a robust NPS software that offers robust automation and multi-channel distribution to capture and analyze NPS feedback effectively. Its sentiment analysis and word cloud visualization helps you to gauge deeper into customer satisfaction levels. It automates the schedule of the follow-up NPS surveys by integrating it with the apps you already use. You can easily close the loop with its response management by assigning tickets to relevant teams for timely follow-up.NPS Software SurveySparrow

Key Features

  • Craft visually appealing NPS surveys with various question formats, multimedia elements, and white-labeling options

  • Personalize the survey experience by asking follow-up questions based on initial responses

  • Reach your customers where they are with email, SMS, web embeds, in-app surveys, and social media integrations

  • Monitor NPS score in real-time, track trends, and analyze responses by category (promoters, passives, detractors)

  • Analyze open-ended questions to understand the emotional drivers behind customer responses

  • Gain actionable insights with customizable reports and data visualizations like NPS trend charts and word clouds

  • Set up automated workflows and receive rule-based alerts based on NPS scores for real-time action 

SurveySparrow Pros
  • User-friendly platform for easy NPS survey creation, automation, and management

  • Powerful analytics with real-time dashboards, segmentation, and sentiment analysis

  • Actionable feedback loop management with ticketing and follow-up features

SurveySparrow Cons
  • Limiting reporting features

  • Smaller dataset for benchmarking purposes 

SurveySparrow Pricing
  • Pricing starts from $19/month

  • Free trial for 14 days available

  • No free plan 

If you are looking for easy-to-use alternatives to SurveySparrow, you can head over to our blog on SurveySparrow alternatives.

10. Refiner: Microsurveys with Advanced Targeting

Refiner is a specialized NPS survey tool designed to reach the right users at the right time with laser-focused surveys triggered by user behavior, demographics, or previous responses. If you want to create beautiful, on-brand microsurveys that seamlessly integrate with your product experience, this is the NPS tool for your SaaS company. You can automate promoter and detractor follow-ups with integrations to popular tools for streamlined workflows.NPS Tools Refiner

Key Features

  • Schedule NPS surveys, trigger follow-ups, and assign tasks based on responses – all on autopilot

  • Gain actionable insights from NPS scores, sentiment analysis, and a user-friendly reporting dashboard

  • Tailor the survey flow based on user responses and perform A/B testing for different versions for optimal results

  • Capture feedback within your application, via email, link, or embed surveys in your website

  • Compare your NPS score against industry averages to understand your relative performance

  • Analyze NPS data across different customer segments to personalize your outreach

  • Integrate with your existing tools like CRMs or email marketing platforms for a centralized workflow and automation 

Refiner Pros
  • Actionable feedback with automated workflows and integrations

  • Advanced targeting and segmentation for highly relevant customer insights

  • Proven track record of boosting NPS scores for SaaS and digital product companies 

Refiner Cons
  • AI-powered sentiment analysis requires a learning curve

  • Reporting features can be somewhat restrictive 

Refiner Pricing
  • Starts at $79/month

  • Free trial available

  • No free version 

11. SurveyMonkey: User-Friendly NPS Survey Tool

SurveyMonkey is a great NPS survey tool renowned for its user-friendly interface and ability to create polls, quizzes, and mobile-responsive surveys. With fully automated NPS surveys, you can save time and gain insights into how your score compares to industry benchmarks. You can integrate NPS survey data with existing tools easily and trigger real-time actions and workflows based on feedback.NPS Software SurveyMonkey

Key Features

  • Schedule recurring surveys or trigger them based on specific customer interactions with automated NPS workflows

  • Offers different versions of surveys, a snapshot of responses with charts and summary reports

  • NPS benchmarking to see how your NPS stacks up against industry averages

  • Maintain brand consistency and build trust with customizable surveys that reflect your company's look and feel

  • Choose where to send your NPS surveys - email, SMS, website pop-ups, or social media integrations

  • Monitor your NPS score as responses come in, allowing you to identify trends and react quickly

  • Uncover valuable insights with customizable reports and data visualizations like NPS trend charts and customer segment analysis

SurveyMonkey Pros
  • Intuitive user interface for easy NPS survey creation

  • Benchmarking and industry comparisons for data-driven insights

  • Omnichannel delivery options for optimal reach and response rates

  • Wide range of survey distribution options for maximum reach 

SurveyMonkey Cons
  • Less advanced AI features compared to dedicated tools

  • Limited customization options for survey design 

SurveyMonkey Pricing
  • Pricing starts from $25/user/month

  • Free plan available 

SurveyMonkey has gained immense popularity when it comes to collecting feedback; however, you may look for SurveyMonkey alternatives due to less advanced AI features.

12. ProProfs Survey Maker: Detailed NPS Survey Tool

ProProfs is a comprehensive NPS survey tool known for its multichannel distribution and detailed analytics that help to understand customer loyalty, improve brand perception, and drive sustainable growth. With its data segmentation and automated scheduling of surveys, you can easily target specific customer groups at the right time to gather relevant feedback. Targeted outreach to detractors, passives and promoter is extremely easy with this NPS survey tool, thanks to its sentiment analysis, insightful reports with visualizations, and closed loop feedback management.NPS Tool ProProfs

Key Features

  • Track NPS survey results with daily, weekly, and monthly reports

  • Share surveys via link, email, and social media to reach a wider audience

  • Gain instant insights from NPS scores, sentiment analysis, and detailed reports with visualizations in real-time

  • Segment and filter NPS feedback data by various criteria such as customer type, purchase history, etc for more targeted insights.

  • Seamlessly integrate with tools like MailChimp, Freshdesk, Zendesk, Salesforce, WordPress, and more.

  • Schedule automated recurring NPS surveys to capture customer sentiment at regular intervals 

ProProfs Pros 
  • Intuitive dashboard for easy tracking and analysis of NPS results

  • Seamless integration with various third-party tools

  • Actionable insights with in-depth reporting, data segmentation, and sentiment analysis

  • Closed-loop feedback management with integrations for streamlined workflows

ProProfs Cons
  • Customization options for NPS surveys or reports is limited

  • Focus is more on basic survey than NPS surveys

  • Restricted integration options in basic plan 

ProProfs Pricing
  • Starts at $9.99/month

  • Free version available 

13. SurveySensum: All-in-One Tool for NPS Program 

If you are looking for an NPS survey tool that offers streamlined NPS program creation through rapid deployment and detailed analysis, SurveySensum should be your go-to NPS tool. Its advanced features like AI text analysis and sentiment analysis help you to uncover key themes and trends from open-ended feedback saving time and manual coding. Its automated workflows that help in timely follow-up ensures every feedback is addressed promptly.NPS Tool SurveySensum

Key Features

  • Create NPS surveys quickly with templates that include loyalty and follow-up questions, reports, and close-loop integrations

  • Share surveys via email, SMS, WhatsApp, website, in-app, QR code, social media, or direct links

  • Set up automated reminders for non-responders to increase response rates and prevent survey fatigue

  • Role-based dashboards display relevant insights for different users to get personalized data views

  • Identify key trends within customer feedback through its advanced AI text analysis engine

  • Automatically extract quantitative insights from qualitative data, identifying top customer complaints and sentiment trends in real time

  • Set automated reminders for non-respondents and trigger follow-up workflows based on NPS scores to close the feedback loop

  • Customize reports, filter data, and share insights with the relevant management or team members easily 

SurveySensum Pros
  • AI-powered text analysis for real-time insights

  • Customizable role-based dashboards for tailored data views

  • Seamless integration with popular CRM 

SurveySensum Cons
  • Integration process can be difficult sometimes

  • Customization options for survey design is limited in the basic plan 

SurveySensum Pricing
  • Starts at $99/month

  • Free version available 

14. Qualtrics: Cloud-Based NPS Software

Qualtrics is a cloud-based customer feedback software that assists you in improving customer experience and loyalty. Through this NPS tool, you can go beyond the basic NPS score and get a deeper understanding of customer sentiments and behavior through its powerful analytics. It utilizes NPS data to predict customer churn risk which you can proactively address to improve customer retention and satisfaction. The role based dashboard and NPS reports helps your team to address issues and take actions based on specific needs.NPS Software Qualtrics

Key Features

  • Improve survey quality and boost responses with advanced AI NPS analytics that provide actionable insights

  • Use predictive analysis to identify at-risk customers and take action to prevent churn

  • Gain instant insights from NPS scores, sentiment analysis, and personalized dashboards for each user role

  • Ensure security and privacy of customer data with industry-leading security practices and compliance

  • Get customized and unlimited surveys with 20+ variables tailored to your brand and objectives

  • Deploy NPS surveys across various channels, including email, web, and mobile

  • Streamline your NPS program with automated workflows and integrations with CRMs, marketing tools, and BI platforms

  • Create and test surveys both online and offline to ensure comprehensive feedback collection

Qualtrics Pros
  • Industry-leading NPS platform with advanced analytics and AI-powered insights

  • Predictive churn prevention capabilities for customer retention

  • Actionable reporting and dashboards tailored to specific user roles

  • Omnichannel feedback collection for maximum reach

Qualtrics Cons
  • Can be complex to set up and use without adequate training

  • Higher cost compared to simpler NPS tools 

Qualtrics Pricing
  • Contact their sales team to get pricing information

  • Free plan not available 

Finding Qualtrics too complex for your customer experience strategy? Read our blog on Qualtrics alternatives for cost-effective solutions.

15. Typeform: Interactive NPS Survey Tool

If you are looking for an NPS survey tool that offers interactive survey designs and increases engagement and responses, Typeform is your ideal choice. Its user-friendly interface and conversational format make it easy to collect high-quality feedback, helping businesses enhance their customer experience. The team collaboration not only helps you streamline the survey creation process but also ensures collective insights and decision-making in this survey tool.

Typeform

Key Features

  • Create engaging NPS surveys with minimal technical expertise using the user-friendly interface
  • Tailor surveys to match your brand with customizable themes, fonts, and colors
  • Access real-time analytics to track NPS scores and collect customer feedback insights
  • Use conditional survey logic to ask relevant follow-up questions based on responses
  • Distribute surveys via email, web, or mobile to reach a broader audience
  • Track NPS scores, response rates, and sentiment analysis in a user-friendly dashboard
  • Utilize API and webhooks for advanced data handling and automation
Typeform Pros
  • Conversational survey format for higher engagement

  • Wide integration with numerous third-party tools

  • Rich media capabilities and branding options for a personalized survey experience

Typeform Cons
  • Learning curve required for implementing advanced customization

  • Limited offline capabilities 

Typeform Pricing
  • Starts at $25/month

  • Free version available 

Typeform helps brands collect feedback with online forms and surveys; however, the survey platform lacks ease of use and offline capabilities. Read this blog on Typeform alternatives to choose its top competitors.

16. HubSpot: Integrated NPS Survey Platform

HubSpot, your all-in-one CRM platform, offers a robust Net Promoter Score solution built directly within your existing workflows. Its user-friendly platform allows you to send NPS surveys via email or trigger them on your website, making it an ideal choice for capturing feedback at every touchpoint. You can identify areas of improvement based on detailed feedback reports and industry benchmarks for NPS scores and closes the feedback loop by seamlessly connecting NPS data with customer records and support tickets.Hubspot Customer Feedback Software

Key Features

  • Easily create and customize NPS surveys to match your brand’s aesthetics and requirements from within the existing HubSpot CRM

  • Simplify feedback collection with automated NPS surveys triggered by specific customer interactions or lifecycle stages

  • Segment customer responses based on demographics, purchase behavior, NPS score, or other relevant criteria

  • Connect NPS data with customer records and support tickets for efficient follow-up and issue resolution

  • Manage all customer feedback in a single dashboard for streamlined tracking and analysis

  • Automate customer service issues, ensuring timely resolution and improved customer experience

HubSpot Pros
  • Manage NPS surveys alongside CRM data in one platform, streamlining workflows for large teams

  • Automate NPS surveys based on customer interactions across a vast customer base

  • Intuitive interface simplifies NPS survey creation and analysis for large user groups 

HubSpot Cons
  • Advanced features may require learning

  • Limited offline capabilities 

HubSpot Pricing 
  • Starts at $45/month

  • Free plan is available 

18. InMoment: Data-Driven NPS Insights Platform

If you are looking for an NPS tool that helps you diagnose NPS scores by business drivers (account, product version, user properties) to identify areas for improvement and leverage promoters to share their positive experiences with optional post-survey prompts for reviews or referral program enrollment, then InMoment is the right survey tool for you. Its real-time NPS analytics, multi-lingual and multi-channel support help you gain comprehensive insights and engage a diverse customer base, ensuring timely and effective actions to improve customer loyalty and close the feedback loop.NPS Tools InMoment

Key Features

  • View real-time NPS scores and response counts, with continuous updates on customer sentiment

  • Close the feedback loop with direct outreach or CRM/support platform integrations

  • Monitor timely rolling average NPS to track trends over time

  • Create custom filters to diagnose NPS by various business drivers such as account, product version, or user property

  • Automatic recurring theme and topic identification within customer feedback

  • Reach out to customers directly from the dashboard or integrate with CRM/support platforms for automated responses

  • Use unlimited custom tags to identify and prioritize feedback themes for product improvements

  • Use a final screen to encourage satisfied customers to write reviews or join referral programs

  • Survey a sample of your customers daily with trusted NPS survey settings or your defined parameters

InMoment Pros
  • Micro-surveys and in-app NPS for real-time feedback and increased response rates
  • AI-powered sentiment analysis for better insights
  • Closed-loop feedback management with integrations for streamlined workflows

  • Advocate activation features to leverage positive customer experiences

  • Advanced targeting and segmentation

InMoment Cons
  • Difficult to set up and configure

  • Lacks flexibility in customizing surveys 

  • Integration with other software can be challenging 

InMoment Pricing 
  • Contact their team to get pricing information

  • No free version

InMoment is often praised for its advanced analytics capabilities, but it may also pose a challenge for users who prefer a simpler, more straightforward setup. Here are some InMoment alternatives that you can consider.

19. Qualaroo: Advanced NPS Tool with Geo-Targeting

Qualaroo is an effective NPS survey tool designed to manage NPS surveys with ease even for non-technical users. It collects in-context feedback from website visitors, email, SMS and in-app with advanced geo-targeting capabilities for laser-focused insights. With real-time analytics, seamless integrations, and segmentations, Qualaroo can help you with comprehensive NPS data collection and analysis.NPS Tool Qualaroo

Key Features

  • Analyze NPS scores by country or device type (desktop vs. mobile) with its geotagging and device targeting

  • Ask NPS questions to any website visitor on any page, based on traffic source or other attributes

  • Assess NPS across different countries to understand regional customer satisfaction

  • Elicit NPS from customers within the product, even those unresponsive to emails or who have opted out of email communications

  • Access data on domains, impressions, total responses, response rates, and 30-day NPS scores in real-time.

  • Turn data into actionable insights with advanced targeting, IBM Watson-powered sentiment analysis, and detailed NPS reports.

  • Integrate with tools like HubSpot, Zapier, and Google Analytics to close the loop on NPS survey insights across multiple channels

Qualaroo Pros
  • In-context feedback from any page or visitor segment

  • Geo-targeting and device-specific deployment for highly relevant insights

  • Targets unresponsive users within the product

Qualaroo Cons
  • Limited advanced analytics

  • Customization options are limited in the basic plan 

Qualaroo Pricing 
  • Basic plan is free for 50 responses

  • Paid plan starts from $19.99/100 responses/month  

20. QuestionPro: NPS Tool with Extensive Customization

QuestionPro is a comprehensive NPS survey tool known for its extensive customization options, multilingual support, and compliance with privacy and regulatory standards. If you are looking for NPS software that is designed to handle high volumes of customer data, is efficient with automated workflows, and has a global capacity to cater to international business, QuestionPro can be your ideal choice. The unique report module and robust analytics help you understand your loyal customers' sentiments and experiences in an enhanced way.QuestionPro

Key Features

  • Gain automatic NPS score calculation, respondent classification, and insightful reports

  • Monitor NPS scores, sentiment analysis, and industry benchmarks in real-time for immediate action

  • Create surveys in 95+ languages, catering to a global audience

  • Access 250+ pre-built survey templates for quick deployment

  • Utilize over 30 question types to design comprehensive NPS surveys

  • Conduct offline surveys and online ones, ensuring data collection in any environment

  • Integrate QuestionPro with your existing CRM (Zendesk, Salesforce etc.) to ensure timely follow-up and issue resolution for customer feedback

  • Leverage a panel of 22+ million double opt-in and mobile-ready respondents

QuestionPro Pros 
  • Built-in NPS question type, extensive customization, and automated NPS calculations

  • Real-time analytics and industry benchmarking for data-driven decision-making

  • Actionable segmentation and targeting for focused communication

  • Access to a large panel of respondents 

QuestionPro Cons
  • Requires learning curve for new users

  • Advanced features might be overwhelming for simple survey needs 

QuestionPro Pricing  
  • Starts at $99/month

  • Free version is available 

21. Sogolytics: CX Suite with Net Promoter Score Software

Sogolytics is an NPS software that helps in mapping customer journeys and voice of customer analytics for a comprehensive CX approach. Its all-encompassing CX solution includes robust tools for managing Net Promoter Score to measure both customer and employee engagement. With engaging survey templates, multiple distribution channels, secure data management, and advanced analytics & reporting tools, it ensures comprehensive feedback analysis.NPS Tool Sogolytics

Key Features

  • Generate detailed reports tailored to your specific needs, including real-time dashboards and trend analysis

  • Real-time analytics, industry benchmarks, and actionable segmentation for data-driven decisions

  • Omnichannel survey delivery for maximum reach and comprehensive customer journey insights.

  • Receive notifications and alerts based on survey responses and set up automated survey at various touchpoints

  • Advanced text & sentiment analysis for better customer insights

  • Predictive churn risk analysis to identify at-risk customers and improve retention

  • Facilitate collaboration among team members by sharing survey results, insights, and action plans within the platform

Sogolytics Pros 
  • Measures both customer and employee engagement, providing a holistic view of experience

  • Ensures data privacy and compliance with regulatory standards

  • Advanced analytics and reporting features along with AI sentiment analysis

Sogolytics Cons
  • May require some time to fully explore and utilize all features

  • Complexity of advanced design options can be overwhelming 

Sogolytics Pricing   
  • Starts at $25/month

  • Free trial for 10 days available

  • No free plan available 

22. GetFeedback: Automated NPS Response & Analysis 

GetFeedback Net Promoter Score NPS tool facilitates you to quickly set up mobile-friendly, and responsive NPS surveys to gather accurate NPS scores and feedback. This tool consists of automated workflows, benchmarking for targeted actions, and omnichannel survey distribution that makes it one of the most popular choice among NPS survey tools.

GetFeedback

Key Features

  • Launch NPS surveys swiftly with pre-built templates

  • Send NPS surveys via email, SMS, web, and mobile

  • Access real-time feedback and analytics for timely responses

  • Integrates smoothly with Salesforce, Zendesk, and other CRM systems

  • Automate follow-up actions based on NPS responses to close the feedback loop

  • Generate detailed reports to track trends and customer sentiment

  • Leverage AI to identify key trends and insights from NPS data

GetFeedback Pros
  • User-friendly interface with automation features

  • Benchmarking and industry comparisons for data-driven insights

  • AI-driven insights for data analysis 

GetFeedback Cons
  • Limited customization options compared to other NPS tools

  • Requires integration setup to fully leverage CRM capabilities 

GetFeedback Pricing
  • Contact their sales team to get pricing information

  • Free plan not available 

GetFeedback is a well-known NPS platform but has limited integration options. If you're also looking for GetFeedback competitors, here is a blog on GetFeedback alternatives.

22. Hotjar: Visual NPS Tracking and Analysis Tool

If you are looking for a visual NPS tracking tool that represents NPS score in real-time with easy-to-understand visualizations, Hotjar can be worth exploring. It provides instant feedback from various channels like web, email, and SMS and offers various advanced features like interactive heatmaps, conversion funnels, form analytics, and visitor recording to uncover your customers' online behavior and listen to your users' voices effectively.NPS Survey Tool Hotjar

Key Features

  • Simple and intuitive platform for both single and multiple users

  • AI features analyze NPS data and open-ended feedback, generating automated reports with key findings and suggested next steps

  • Analyze NPS data for specific periods (last 30 days, 90 days, etc.) to understand changes in customer sentiment

  • Perform secure A/B tests to compare different survey versions and optimize performance

  • Provides detailed snapshots of responses with charts and summary reports for quick analysis

  • Capture and analyze customer feedback in real-time to promptly address customer concerns

Hotjar Pros 
  • User-friendly interface for creating NPS surveys easily

  • Real-time NPS visualization and segmented response analysis for easy data comprehension

  • AI-powered data analysis available for deeper insights

  • Comprehensive reports with visualizations for easy data comprehension 

Hotjar Cons
  • Lacks some advanced features compared to other NPS tools

  • Limitations in survey design flexibility  

Hotjar Pricing   
  • Starts at $32/month

  • Free version available  

Looking for an alternative to Hotjar? Here is a blog on Hotjar alternatives you can check out.

23. Alchemer: CX Management with NPS Score Tool

Alchemer is an enterprise-grade NPS survey tool used by startups and Fortune 500 companies. It is also known for its automation capabilities, like sending emails/notifications based on numerous responses from survey respondents. With Alchemer, it's easy to improve the customer experience at every touchpoint and improve customer retention.Alchemer Questionnaire

Key Features

  • Create customizable NPS surveys tailored to your brand and specific needs

  • Access the industry-standard NPS question type with pre-defined scales and scoring logic

  • Get advanced data analysis features like text iQ for sentiment analysis and open-text analysis

  • Gain deep insights with comprehensive analytics and reporting tools

  • Distribute surveys via email, web, mobile, and other channels to reach a wide audience

  • Utilize advanced logic and branching to create dynamic and personalized survey experiences

  • Utilize custom workflows to assign issues and take an instant action

Alchemer Pros 
  • Feature-rich platform offering flexibility and customization for NPS surveys

  • Provides detailed insights and reports for deeper customer insights

  • Closed-loop feedback management with CRM integrations for streamlined workflows 

Alchemer Cons
  • User interface can be overwhelming

  • Focus on broader range of survey formats than NPS 

Alchemer Pricing   
  • Starts at $55/month

  • Free trial available

  • No free version   

24. Crowdsignal: NPS Survey Tool for WordPress Users

For WordPress users seeking a straightforward and effective way to gauge customer satisfaction, Crowdsignal NPS offers a compelling solution. It features a drag-and-drop interface that enables you to create polls, quizzes, and NPS surveys in minutes. You can deploy your NPS surveys effortlessly across multiple channels, including WordPress, Twitter, Facebook, and email and even collect qualitative feedback alongside NPS score and analyze it with text analysis to address concerns.NPS Software CrowdSignal

Key Features

  • Seamlessly add NPS surveys to your WordPress website with a simple block

  • Monitor your NPS score and customer sentiment in real-time

  • Simplifies survey creation with an easy-to-use drag-and-drop feature

  • Allows for detailed customization of survey styles using a CSS editor

  • Offers 14 pre-built question types to quickly build diverse and engaging surveys

  • Includes the option to add your brand name in the survey URL

  • Deploy surveys on WordPress, Twitter, Facebook, email, and more

Crowdsignal Pros 
  • Incredibly easy to use and integrate with WordPress websites

  • Customizable design to match your brand image

  • Real-time NPS tracking allows you to monitor customer sentiment changes promptly 

Crowdsignal Cons
  • Limited advanced features compared to dedicated NPS tools

  • Customization complexity for the CSS editor  

Crowdsignal Pricing   
  • Starts at $15/month

  • Free version available 

Other Notable Net Promoter Score Software 

Here are some additional Net Promoter Score Software that you must check out for comprehensive feedback management and customer insights.

25. Satismeter: NPS Survey Tool with Powerful Analytics

SatisMeter is an NPS survey tool that excels in capturing in-app customer feedback based on specific usage patterns. Its global reach and multi-channel support helps reduce survey fatigue and reach a wider audience set. The real-time analytics, advanced targeting, and segmentation makes it a perfect choice for understanding customer perceptions and enhancing satisfaction. With this tool, you can close the feedback loop by identifying promoters and advocate activation programs for positive reviews.NPS survey tools SatisMeter

Key Features

  • User-friendly platform for creating, managing, and analyzing NPS surveys, suitable for all technical skill levels

  • Gain immediate insights into customer feedback and perceptions

  • Segment customers based on feedback to tailor responses and actions

  • Design forms to match your brand and survey needs

  • Conduct NPS surveys via email for a broader reach

  • Enable teams to view feedback and resolve issues collaboratively

Satismeter Pros 
  • Automatic theme identification and advocate activation features

  • Closed-loop feedback management with integrations for streamlined workflows

  • Robust customer segmentation for targeted responses

  • Seamless data import/export ensures data integrity  

Satismeter Cons
  • Integration might require some effort with existing systems

  • Customization options might need technical expertise for optimal use

Satismeter Pricing   
  • Paid plan starts at $199/month

  • Free version available  

26. Forms.app: Easy-to-Use NPS Survey Tool

Forms.app is a great choice for your businesses if you are just getting started with NPS or have simpler needs. Its user-friendly interface, extensive customization options, and powerful analytics provide actionable feedback insights to improve customer satisfaction and loyalty.NPS Survey Tool forms.app

Key Features

  • Easy-to-use platform that simplifies the creation and distribution of NPS surveys

  • Extensive customization features allow you to tailor surveys to match your brand's look and feel

  • Offers a variety of pre-built templates to quickly get started with NPS surveys

  • Provides real-time feedback and analytics to monitor customer satisfaction

  • Responsive design ensures surveys look great on any device

  • Set up automated reminders and follow-ups to increase response rates

Forms.app Pros 
  • Ease of use with intuitive interface

  • Extensive customization for NPS surveys

  • Real-Time insights to improve customer loyalty

  • Mobile-friendly NPS surveys  

Forms.app Cons
  • Limited advanced features

  • Limited customization for complex survey designs

  • Focus on basic surveys than dedicated NPS surveys  

Forms.app Pricing   
  • Starts at $12.5 per month

  • Free version available 

27. YesInsights: One-Click NPS Survey Automation

YesInsight is among the popular NPS survey platforms known for its easy administration and various personalized features like data charts, email marketing service, real-time and best NPS survey responses, and “one-question” automated surveys with the one-click installation that effectively automates the NPS survey management.NPS Survey Tools YesInsights

Key Features

  • Supports both individual and team use, ensuring flexibility in survey administration

  • Offers over 200 pre-built survey templates to streamline survey creation

  • Provides a secure platform for conducting A/B tests to optimize survey performance

  • Automates NPS survey management with easy one-click installation

  • Provides snapshots of responses with charts and summary reports for easy analysis

YesInsights Pros 
  • Simple setup and administration

  • Quick Deployment with one-click installation

  • Offers extensive personalization options  

YesInsights Cons
  • Limited advanced features compared to NPS tools

  • Limited customization for more complex survey needs

YesInsights Pricing   
  • Starts at $20/month

  • Free trial for 7 days available

  • Free plan not available  

Use Zonka Feedback as Your NPS Survey Software

Choosing the right NPS survey tool is crucial for gaining valuable customer insights and each of the tools mentioned offers unique features and benefits, catering to various business needs. Whether you prioritize customization, in-depth analytics, or seamless integration, there is a tool out there for you. By leveraging these tools, you can effectively measure NPS and improve it, leading to increased retention and advocacy.

Zonka Feedback is a powerful Net Promoter Score software that allows you to add NPS questions, set up follow-up questions, and collect comments or choice responses. With the ability to measure various metrics and receive alerts about detractors, it enables you to proactively manage customer feedback.

Additionally, this NPS tool's customizable NPS survey design, automated workflows for different NPS segments, and AI sentiment analysis feature empower you to turn detractors into promoters and enhance the overall customer experience.

So what are you waiting for?

Try Zonka Feedback for the 14-day free trial and get started today!



Kanika

Written by Kanika

Jul 03, 2024

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