Figuring out how many responses you need each month can be challenging, but we’re here to help. Based on our experience with customers, we've observed the following typical response rates, which can help you estimate how many people should see your survey to gather the responses you need:
- Web surveys: Generally yield a 12% response rate.
- In-app surveys: Typically achieve an 18% response rate.
- Mobile surveys: Often see a 28% response rate.
- Email surveys: Usually, about 25% of recipients open the email, and 15% of those click through to the survey.
For example, if your goal is to collect 300 responses, you may need to display your survey to around 2,500 website visitors, 1,667 app users, 1,071 mobile users, or send about 8,000 emails, considering the response rates mentioned above.
It’s important to note that the ideal number of responses will vary depending on your business goals and audience size. If you’re unsure about how many responses you’ll need, don’t hesitate to reach out, and we’ll work together to find the right number for your needs.