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Shopping Mall Visitor Feedback Form

A shopping mall survey template is designed to collect feedback from visitors about their shopping preferences and experience at the mall. It aims to assess various aspects of the shopping center, including facilities, stores, ambiance, customer service, and overall satisfaction.

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Collect feedback from your mall visitors to assess mall visitor experience and gauge their satisfaction with shopping experience, ambiance, food court, brands availability, gaming zone, service quality, help desk, and more.

A well-designed shopping mall survey template is a valuable tool for gathering feedback from visitors and improving various aspects of the shopping center. The survey allows mall management to identify areas for improvement, and enhance the overall shopping experience.

Shopping Center Survey Template

  1. Customer Satisfaction Assessment: Mall management can use the survey to measure customer satisfaction levels and identify aspects that need improvement to enhance the overall shopping experience.

  2. Store Performance Evaluation: The survey can help assess the performance of individual stores within the mall by gathering feedback on customer service, product offerings, and store ambiance.

  3. Facilities and Amenities Improvement: Feedback from the survey can be used to identify areas for improvement in the mall's facilities, amenities, parking, restrooms, and common areas.

  4. Marketing and Promotions: The survey can gather insights into the effectiveness of marketing efforts, promotions, and events held at the mall.

  5. Competitive Analysis: Mall management can compare the survey results with competitor malls to identify areas where they can stand out and attract more visitors.

Common Ways to Use Shopping Mall Survey Template

  1. QR Codes and URL Links: QR codes or website URL links can be displayed on posters, signs, or digital screens within the mall. Visitors can use their smartphones to scan the QR code or access the link to participate in an online survey.
  2. Mobile Apps: If the shopping mall has its own mobile app, a survey module can be integrated into the app.
  3. Kiosks: Dedicated survey kiosks can be set up at strategic locations within the mall. Visitors can use these kiosks to complete the survey at their convenience.
  4. Social Media and Email Surveys: Shopping malls can use their social media platforms or email newsletters to reach out to customers and invite them to participate in an online survey.
  5. Receipt Surveys: Information about the survey can be printed on shopping receipts, encouraging customers to provide feedback after their purchase.
  6. SMS Surveys: Shopping malls can send SMS messages to customers with a link to a mobile-friendly survey. Customers can participate directly through their smartphones.
  7. Mystery Shoppers: Employing mystery shoppers who act as regular customers and provide feedback on their shopping experience can be an effective way to collect feedback discreetly.

Shopping Mall Experience Feedback Form Template

  1. 1. Please rate the mall on the following
    • Ambiance
    • Help/Information desk
    • Gaming zone
    • Food court
    • Bar/Restaurants
  2. 2. How often do you visit the shopping mall?
    • Not often
    • Occasionally
    • Holidays
    • Weekends
    • Weekdays
  3. 3. What tempts you the most to visit the mall?
    • Brands Available
    • Ambiance
    • Service Quality
    • Food Court
    • Entertainment/Recreational Activities
  4. 4. Is mall directory helpful in navigating stores and goods inside the mall?
  5. 5. How likely are you to recommend us to a friend or colleague?
  6. 6. Can we know you better?
    • Full Name
    • Email
    • Mobile Number
    • Gender

Shopping Mall Visitor Feedback Form FAQ

  • 1. What is the purpose of the shopping mall visitor feedback form?

    The shopping mall visitor feedback form aims to gather feedback from visitors regarding their experience in the mall. It helps assess various aspects such as facilities, cleanliness, customer service, stores, and overall satisfaction to make improvements and enhance the visitor experience.

  • 2. What information should be included in the shopping mall visitor feedback form?

    Shopping mall visitor feedback form should include questions about various aspects of the shopping mall experience, such as cleanliness, parking facilities, store variety, customer service, dining options, and overall satisfaction.

  • 3. How is the feedback used to improve the shopping mall visitor experience?

    The feedback collected is carefully analyzed and used to identify patterns, trends, and areas for improvement within Zonka Feedback. The platform offers real-time reports and response inbox. This means that the mall management can take specific actions based on the feedback received, such as addressing maintenance issues, improving customer service training, or introducing new amenities or services.

Create and send this Shopping Mall Experience Feedback Form

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