The Net Promoter Score is customer feedback metric ranging from -100 to 100 that measures the willingness of customers to recommend a company’s products or services to others. It is the most popular score to measure customer loyalty and is often regarded as ‘The Ultimate Question’.
The Net Promoter Score System is a single question ‘How likely are you to recommend our products/services to your friends and colleagues?’ Customers are to rate this NPS question on a 11-point scale, from 0-10. Based on their rating on the NPS question, the customers are classified in 3 categories: Detractors, Passives and Promoters.
The Net Promoter Score (NPS) is calculated by subtracting the percentage of detractors from the percentage of promoters. The result that comes ranges between -100 and 100 and is called the Net Promoter Score.Try the free Online Net Promoter Score Calculator
Use NPS Survey Software to engage with customers and measure their likelihood to recommend you at every touchpoint. With Zonka Feedback’s NPS Survey Software you can get an easy-to-implement and powerful platform to capture Net Promoter Score from your customers and improve their loyalty over time. “ to “With Zonka Feedback’s NPS Survey Software you can engage with customers and measure their likelihood to recommend you at every touchpoint.