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Product Feedback Form Template

Collect product feedback and gather crucial data to learn what the users think about your product and how you can make improvements to increase satisfaction and meet the needs of your customers. 

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Product feedback surveys are a great way to collect your customers’ insights about your product and their experiences with it. With Zonka Feedback’s powerful feedback survey template, you can collect customer feedback and insights about your product, its performance and the ability to fulfil users’ expectations and utilize this valuable information to build better products and deliver great experiences.

Questions Included in the Product Feedback Template

This product feedback form includes the following questions to let you collect feedback from your product users and measure their satisfaction.

  1. 1. Please rate your overall satisfaction with our product
  2. 2. How well does our product meet your expectations?
    • Not Well At All
    • Slightly Well
    • Moderately Well
    • Very Well
    • Extremely Well
  3. 3. How easy is it to use our product?
    • Very Difficult
    • Somewhat Difficult
    • Neutral
    • Somewhat Easy
    • Very Easy
  4. 4. Please rate your satisfaction with the features and functionalities of our product.
  5. 5. Please rate the following aspects - Product quality, customer support, value for money, purchase experience
    • Product Quality
      • Very Poor
      • Poor
      • Average
      • Good
      • Excellent
    • Customer Support
      • Very Poor
      • Poor
      • Average
      • Good
      • Excellent
    • Value for Money
      • Very Poor
      • Poor
      • Average
      • Good
      • Excellent
    • Purchase Experience
      • Very Poor
      • Poor
      • Average
      • Good
      • Excellent
  6. 6. Based on your experience, how likely are you to recommend our product to a friend or colleague?
  7. 7. Is there anything else you would like to share or suggest about our product?

You can easily tailor this product feedback survey template by adding, removing, or modifying the feedback survey questions according to your survey requirements and the functionalities of your product. Here are some suggestions for product feedback form examples questions that you can consider including in your feedback survey to make it more useful to collect valuable information from your product users.

  1. 1. How often do you use our product?
    • Daily
    • Weekly
    • Monthly
    • Occasionally
    • Rarely
    • Never used
  2. 2. Which specific features do you find most valuable in our product
    [Open-ended response]
  3. 3. Is there anything that you didn’t like about the product?
    [Open-ended response]
  4. 4. Have you encountered any issues or challenges while using our product? If yes, please describe.
    [Open-ended response]
  5. 5. How would you describe the product's impact on your productivity or efficiency?
    • Significantly improved
    • Moderately improved
    • No impact
    • Decreased
  6. 6. How satisfied are you with the level of customization our product offers?
    • Extremely satisfied
    • Satisfied
    • Neutral
    • Dissatisfied
    • Extremely Dissatisfied
  7. 7. How would you rate the clarity and helpfulness of our product documentation and user guides?
    • Excellent
    • Good
    • Average
    • Poor
    • Very poor
  8. 8. Do you feel that our product offers good value for the price paid?
    • Strongly agree
    • Agree
    • Neutral
    • Disagree
    • Strongly disagree
  9. 9. How would you rate the overall design and interface of the product?
    • Excellent
    • Good
    • Average
    • Bad
    • Poor

You can modify these questions as per your feedback survey requirements and the particular aspects of your product for which you want to collect feedback.

How to Use Zonka Feedback’s Product Feedback Form Template?

Uncover valuable perspectives on your product with our Product Feedback Form. Follow these simple steps to leverage this template and gain profound insights into your product from users.

  1. Edit the Template: Initiate the process by clicking on 'Edit this Template' to access the customer feedback form or template and enter the customization interface.
  2. Customize the Template: Once in customization mode, personalize the template to suit your specific product-related inquiries. Modify, add, or remove questions as needed based on your survey requirements and specific touchpoints in the user journey. For instance, if a customer previously reported an issue that has been resolved, consider including a question like "How satisfied are you with the issue resolution process?"
  3. Review Your Survey: Take a moment to review the adapted product feedback survey. Ensure that the questions align seamlessly with your product attributes. Adjust the flow to match your product lifecycle and touchpoints of the user journey, ensuring that customers easily understand and respond to the feedback survey.
  4. Share Your Survey: Choose the distribution method that best aligns with your customer interaction preferences. Options include:
    • Triggering In-app or in-product surveys for real-time customer feedback while the customers are actively using your product.
    • Placing Popup and slide-up surveys strategically during the user journey while your customers are using the product
    • Sending Email surveys sent periodically, allowing customers to respond at their convenience and triggered at various touchpoints in the user journey.
    • Sending SMS surveys triggered at specific touchpoints.

Zonka Feedback's survey tool offers flexibility, enabling you to customize this customer feedback form to meet evolving product needs. Effortlessly add or remove questions to stay responsive to the dynamics of your product offerings. Harness the power of this robust survey tool to gather feedback from customers and consistently enhance your product's performance.

Key Features of Zonka Feedback

Creating effective product feedback surveys may seem like a challenging task, but with the right platform, it becomes a streamlined process. Use Zonka Feedback, powered with a robust set of features that not only simplifies survey creation but also transforms collected data into actionable decisions, to leverage your customer feedback forms to the fullest.

  1. Customized Templates: Enhance your survey capabilities with Zonka Feedback's customizable feedback form templates, meticulously designed for various purposes—from gathering product feedback to reporting bugs. Modify, add, or remove questions effortlessly to align with your feedback survey needs and the specific touchpoints where you intend to engage with your product users. For instance, if you want to gauge customer loyalty, you can add or keep the NPS survey question, if you want to measure user satisfaction, you can include CSAT survey question.
  2. Streamlined Workflows: Zonka Feedback optimizes your user journey through automated workflows. Trigger surveys seamlessly at different touchpoints, ensuring that you capture valuable insights precisely when they matter most throughout the user experience.
  3. Instant Response Alerts and Notifications: Stay ahead of the game with Zonka's real-time response alerts and notifications. Receive immediate alerts for incoming customer feedback or negative responses, empowering you to address concerns promptly and elevate customer satisfaction levels.
  4. Multi-Channel Distribution: Connect with your audience wherever they may be using Zonka's multi-channel distribution. Effortlessly distribute surveys through in-product interfaces, your website, email, or SMS, offering flexibility and convenience to your users.
  5. Actionable Feedback Loop: Zonka Feedback extends beyond mere feedback data collection by providing an actionable customer feedback loop. Take well-informed actions based on received customer feedback, effectively closing the feedback loop and ensuring a continuous cycle of improvement for your company's products, driven by valuable user feedback and insights. 
    With Zonka Feedback, the process of crafting a good feedback form becomes smoother, leading to a deeper understanding of your customers and a thriving product that consistently surpasses expectations.

Question Types to Include in your Product Feedback Form

When shaping your product feedback survey, incorporating a mix of question types is advisable to extract comprehensive insights from your audience. Explore varied question formats to design a well-rounded customer feedback survey.

1. Satisfaction Rating Queries

Evaluate customer satisfaction effectively through CSAT rating questions. CSAT surveys utilize a five-point rating scale with response options represented in diverse forms, including adjectives (Excellent to Poor), smiley faces, star ratings, numbers, and more. Consider options such as:

Clearly defined and consistent scales, like 1 to 5, empower users to effortlessly express their satisfaction levels.

2. Open-Ended Inquiries

Gain profound insights into users' product experiences by incorporating open-ended questions. Encourage respondents to elaborate on the 'why' behind their product ratings, capturing complaints, suggestions, and unique experiences they may want to share or provide feedback for.

Analyzing open-ended responses provides a deeper understanding of user sentiments, aiding in identifying areas for improvement and meeting customer expectations.

3. Multiple-Choice Queries

Facilitate streamlined customer feedback collection with effective multiple-choice questions. Provide single or multiple response options, include ranking questions to gauge preferences, and structure the survey for standardized analysis.

An Example of a multiple-choice question can be:

Among these features, which ones do you find most useful and valuable?

  • Feature A
  • Feature B
  • Feature C
  • Feature D

In this question, multiple answers are possible based on the user's preferences. Using checkboxes allows respondents to choose multiple answers, enhancing the survey's flexibility.

Product Feedback Template FAQs

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