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Hotel Feedback Form Template

Use this hotel feedback form template to start collecting hotel feedback and improve guest loyalty.

  • Try 14 days for Free
  • Lightening fast setup
Hotel Guest Feedback Form Template enables you to collect 360-degree hotel feedback in various aspects including staff friendliness, check-in process, room service, cleanliness, meals, affordability, and other factors like likelihood of recommending your hotel to others.

Hotel Feedback Form Template Frequently Asked Questions

  1. 1. How friendly was the front desk staff?
  2. 2. How quick was the check-in process?
  3. 3. How clean was your room upon arrival?
  4. 4. How clean did the housekeeping staff keep your room throughout your stay?
  5. 5. How well-equipped was your room?
  6. 6. How helpful was the concierge throughout your stay?
  7. 7. How comfortable were your bed linens?
  8. 8. How quickly did the hotel restaurant serve your order?
  9. 9. How convenient was the hotel breakfast service?
  10. 10. How delicious was the hotel breakfast service?
  11. 11. How affordable was the hotel breakfast service?
  12. 12. How affordable was your stay at our hotel?
  13. 13. Overall, were you satisfied with our hotel, neither satisfied nor dissatisfied, or dissatisfied with it?
  14. 14. Full Name
  15. 15. Email
  16. 16. Mobile Number
  17. 17. Country
  18. 18. Would you like to receive updates and promotions about the Hotel on a monthly basis?

How to use this Hotel Survey Form Template?

Here are a few simple steps to get started with this easy-to-use template.

  1. Click on 'Edit this Template': Locate the 'Edit this Template' option at the top of this page. Click on it to jump directly into customizing the Customer Satisfaction Survey Template.
  2. Customize the template: Now that you're in editing mode, you can make further customizations to the survey. Customize the type of questions, your questions, infuse your branding by white-labeling your surveys, access answer piping, add skip logic and pre-fill data to increase respondent engagement.
  3. Preview the survey: Before finalizing the survey, take a moment to preview it. Ensure that everything looks good and functions as expected.
  4. Save the survey: After previewing the survey and making any necessary adjustments, save your customized survey.
  5. Prepare for distribution: With your survey ready, gear up for distribution. Consider the most effective channels for reaching your audience, whether it's through email, social media, or your website.

When it comes to distributing the survey, here’s a few of the channels you can leverage -

1. SMS Survey

  • Trigger: Immediately after check-out, send a concise SMS with emoji reactions (e.g., ) to gauge overall satisfaction.
  • Example: "Thanks for staying at [Hotel Name]! Was your stay delightful? Reply STOP to opt out."

2. Email Survey

  • Timing: 24-48 hours after check-out, send a more detailed email survey covering specific aspects like room cleanliness, staff friendliness, and amenities.
  • Example: "Share your thoughts about your recent stay at [Hotel Name]! Your feedback helps us improve. Click here to take our brief survey."

3. In-App Survey

  • Location: Integrate the survey within your hotel app at key touchpoints, like after room service or spa booking.
  • Example: "Did our spa treatment meet your expectations? Rate your experience within the app: ⭐⭐⭐⭐⭐"

4. Offline Survey (Survey Kiosks)

  • Placement: Use Android/iOS-powered kiosks at strategic locations (lobby, elevators) during check-in and check-out.
  • Example: "Tell us about your stay before you leave! Complete our quick survey on this kiosk and enter to win a free weekend stay."

5. Website Survey

  • Trigger: Offer a pop-up survey on your hotel website after bookings or browsing specific pages (e.g., spa services).
  • Example: "Planning your next getaway? Help us shape your experience! Give us feedback on your website visit with this quick survey."

Bonus Tip: Offer incentives like discounts or loyalty points for completing the survey.

Key Features of Zonka Feedback's Hotel Survey Template

  1. Personalize your surveys: Zonka Feedback offers an easy-to-use survey builder along with pre-built question templates. You can either use the template as it is or you can go ahead and add your own question types and rating scales. You can also white-label your surveys and add your branding elements like adding logos, changing themes and background. There’s skip logic, pre-fill data and answer piping to help you make dynamic surveys along with the feature to collect partial responses.
  2. Real-time Analytics: Zonka Feedback’s advanced reporting and analytics feature allows you to view responses as soon as they are collected in your system. You can get an overview of your responses in the Unified Response Inbox where you can add tags, notes, and tasks to take action to close the feedback loop faster.
  3. Multi-Channel Distribution: Reach your customers wherever they are with multi-channel distribution feature. Run both online and offline surveys to take feedback on and off premises. Leverage SMS, Website, Email, and QR codes to cover the crucial customer touchpoints.
  4. Multi-lingual Surveys: Survey your customers in the language they speak with multi-lingual survey feature. The platform offers you various language customization options which you can easily decipher in the intuitive dashboard to make sense of open-ended customer responses.
  5. Workflow Automation: Create workflows that help you automate manual tasks so your teams can put their effort into improving the guest experience. Setup automated emails, response based alerts for teams, survey reminders, and take action to close the feedback loop to reduce churn.

Zonka Feedback's Hotel Feedback Form Template empowers you to gather actionable guest insights, improve your hotel operations, and ultimately boost guest satisfaction and loyalty. Try your free trial today!

Additional Tips:

  • Rotate question types: Keep the survey engaging.
  • Keep it concise: Don't overwhelm guests with lengthy surveys.
  • Use clear and concise language.
  • Pilot test the survey: Test your surveys before launching to your guests.
  • Offer an "other" option for open-ended questions.
  • Thank guests for their feedback.

Hotel Feedback Form Template FAQ

  • 1. How can Hotel Guest stay Feedback Form Template benefit my hotel business?

    A Hotel Feedback Survey Template is a pre-designed questionnaire allowing Hotels to collect valuable insights from the guests to measure their satisfaction and possible improvements they'd like to see. The template helps you understand their experiences, preferences, and concerns, ultimately improving the guest satisfaction and quality of your services

  • 2. Can I use Hotel Feedback Survey Template for both online and offline feedback collection?

    Yes, Zonka Feedback's Hotel Feedback Survey Template is flexible and can be used for both online and offline feedback collection for Hospitality Industry. You can set up offline survey kiosks at your hotel to measure guest feedback at various touchpoints like check-in, check-out, at swimming pool, and more. Also, you can follow-up with guests using online surveys via email, sms, and in-app feedback collection method to measure their satisfaction with detailed guest satisfaction survey template.

  • 3. What kind of questions are included in the Hotel Feedback Survey Template?

    Our pre-built Hotel Feedback Survey Template includes a variety of questions tailored to the hotel services, covering aspects such as service quality, cleanliness, staff interaction, amenities, and more. You can measure CX metrics such as CSAT, NPS, and CES. You can also choose from different questions types such as button choice, drop down, smiley rating, radio metrics, contact information, and so on. The platform allows you to build your template from scratch or make customizations and modifications to the existing pre-built Guest Feedback Form.

  • 4. Is the template easy to use, even for those with minimal technical skills?

    Yes, our Survey Builder is user-friendly and does not require any coding skills. You can find clear instructions at every step to make it easy for you to customize and deploy the survey to your guests.

  • 5. How do I distribute the feedback form for guests staying at the hotel?

    There are multiple ways to distribute the Hotel Feedback Form:
    1. Email
    2. QR Codes
    3. Survey Kiosks
    4. SMS
    5. Website
    6. In-app

  • 6. How do I analyze the feedback collected using Hotel Guest Feedback Form?

    Analyzing hotel guest feedback is a crucial step to act on the actionable insights. Zonka Feedback offers advanced reporting capabilities that help in measuring Customer Satisfaction at the hotel. Our reporting feature enables Hotel Managers to easily view, track, and analyze your survey responses and customer feedback. Once you collect feedback, you can easily track happy guests and respond to negative reviews by getting in-depth insights with - Snapshot Report, Response Insights, Locations Insights, Team Performance Report, Response Inbox, Trends Report, and Text Analytics.

  • 7. Can I customize the template to match my hotel's branding and specific needs?

    Absolutely! You can full customize your hotel survey to match your hotel's branding. The survey builder not just allows you to customize your questions but it also enables you to change the look and feel of your survey template by changing the logos, changing background, the type of question, adding survey logic, and white-labelling your surveys to align with your hospitality business branding and unique requirements.

  • 8. How can I get access to this Hotel Feedback Form Template?

    To get access to our Free Hotel Feedback Form Template, you can login or sign up to Zonka Feedback. Once logged in, you can access the pre-built template which you ca further customize to evaluate guests and travelers' satisfaction with the hotel facilities and other crucial aspects of their stay and make feedback-driven improvement.

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